Sydney, Australia. 2010.6.2 - A leading distributor of professional audio, audiovisual, control system and lighting products has launched a contemporary and comprehensive web presence to showcase an extensive range of products.
Hills Sound Vision and Lighting (Hills SVL), is a leading distributor of professional audio and audiovisual products which enable integrators and end users to create powerful and easy-to-use systems.
The Hills SVL Group has 8 offices and warehousing facilities across Australia and New Zealand. With a committed team of over 100 staff, Hills SVL gives customers a true one-stop-shop for audio, AV, control system and lighting products. The combination of market leading brands with technical expertise ensures that customers are supplied with an intuitive integrated solution which is most appropriate for their specific requirements.
Hills SVL designs and delivers integrated AV solutions for a diversity of environments. The website integrates an installation gallery with examples of these diverse applications:
corporate boardrooms,
educational institutions,
hotels & clubs,
houses of worship,
performance venues and
shopping centres.
Design of the site needed to accommodate a complex range of offerings for dealers, professional integrators and end-users. Multiple navigation options included breadcumbs, advanced search, pulldown menus and a footer nav, relevant 'fragment' panels in the left side of all pages, and page-specific header, banner and button placement throughout the site. The site also integrates a secure login for dealers to access software and high resolution product images.
The Hills SVL site was constructed with a highly scalable and flexible CMS, which enabled rapid deployment of content and the automatic generation of user-friendly URLs, which aid considerably in search engine optimisation. This was critical to the project, as the entire Australian Monitor and Crestron product inventories are displayed in the site.
Digital Tsunami commenced by developing a comprehensive requirements specification in conjunction with the key decisionmakers. This comprised; website strategic objectives, website structural recommendations, information architecture and site mapping, development of a usability strategy with a proposed user experience and journey model. From this foundation, the web presence was developed with competitive reviews, an initial wireframe development and usability testing of wireframes, initial SEO development, research and SEO strategy, development of website performance strategy and only then .. web interface design.
Hills Sound Vision and Lighting (Hills SVL) is a division of Hills Industries Limited (ASX: HIL). Hills is a household name in Australia, renowned for the iconic Hills Hoist, which was featured during the Sydney Olympics opening ceremony. Since 1946, Hills has been the Australian standard for innovation and practical thinking. Headquartered in Adelaide, South Australia, Hills is a diversified industrial corporation with businesses in the following sectors: Home, Hardware and Eco products; Electronic Security and Entertainment products; Building and Industrial solutions.
Digital Tsunami has delivered sophisticated online solutions to other Hills industries businesses; consumer electronics manufacturer
DGTEC and Hills SVL brands:
Crestron the world's leading manufacturer of advanced control and automation systems,
Australian Monitor International (AMI) manufacturer of innovative and robust products for commercial and professional audio markets, and
Education AV, which focused on audiovisual and lighting solutions for educational institution beneficiaries of the Australian government's infrastructure investment grants
Digital Tsunami has a strong heritage in the electronic products sector, and has delivered video and online solutions to clients across the Asia Pacific region. These solutions include television commercials for Canon, corporate videos for NEC; induction videos for Fujitsu; and websites for an extensive number of recognised manufacturers.
Digital Tsunami's capabilities encompass all aspects of marketing communications solutions including: branding, digital, eStrategy, photography, print and video for global brands, MNCs and innovative SMEs through offices in Australia and China.
